TORONTO – The ice storm that struck parts of the U.S. and Ontario in December 2013 caused massive damage and left over a million homes without power (and heat) for days. As many people were forced to find shelter in hotels or with friends and relatives, those who had a gas or wood burning fireplace benefited from the ability to keep their homes warm and were able to comfortably stay put.
Terry Hicks, National Sales Director at Barrie, Ont.-based Napoleon Fireplaces says they’ve seen an increase in fireplace sales since the ice storm.
“Like any natural disaster, the ice storm had a positive impact on the sale of hearth products as hearth units are a primary heat source in a power failure,”